Myrtle Beach isn’t just the Golf Capital of the World because of its 90+ championship courses—it’s also home to one of the most iconic pro-am events in the sport: the Monday After the Masters (MAM). For more than 20 years, this unforgettable tournament has brought golf legends, celebrities, and fans together in a post-Masters celebration unlike any other.

From Humble Beginnings to a Golf Phenomenon

Founded by Hootie & The Blowfish in 1994, the Monday After the Masters was initially a small, fun charity event. It found its permanent home at Barefoot Resort & Golf in North Myrtle Beach in 2003—and since then, Myrtle Beach has become the epicenter of this annual golf-meets-music experience.

Each April, just one day after the green jacket is awarded at Augusta, the MAM kicks off a completely different kind of golf tournament—one filled with big laughs, big swings, and big hearts.

Who Plays?

The field is always stacked with a mix of PGA TOUR professionals, celebrity athletes, entertainers, and of course, the members of Hootie & The Blowfish themselves. Past participants have included:

  • Dustin Johnson

  • John Daly

  • Jim Furyk

  • Dan Marino

  • Brett Favre

  • Darius Rucker

  • Larry the Cable Guy

  • And many more

It’s a rare opportunity to see these personalities up close, having fun and interacting with fans.

Held at Barefoot Resort’s Dye Club

The Dye Club at Barefoot Resort is the proud host of the event—a Pete Dye-designed masterpiece known for its beauty and bite. With its pristine fairways, signature bunkering, and gallery-friendly setup, it’s the perfect venue for the MAM.

Fans line the fairways to get a glimpse of the action and enjoy a laid-back but electric atmosphere that only Myrtle Beach can offer.

For a Great Cause

Beyond the entertainment and star power, Monday After the Masters raises money for the Hootie & The Blowfish Foundation, which supports education initiatives and children’s programs in South Carolina and beyond. Over the years, the event has raised millions of dollars for charitable causes.

A Signature Myrtle Beach Event

For locals and visiting golfers alike, MAM week has become a can’t-miss time on the calendar. With concerts, VIP parties, and community events surrounding the main tournament, the entire area lights up with energy and excitement.

And for Myrtle Beach, it’s another reminder that golf here isn’t just a pastime—it’s a lifestyle.

Whether you’re a die-hard fan or just here for the party, the Monday After the Masters is Myrtle Beach golf at its most fun, most charitable, and most unforgettable.

Would you like a featured image for this post showing past MAM events or a branded graphic featuring the Dye Club and Hootie?